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Hank Wasiak Cool In Your Code Shoot

My New Book

I thought it would be helpful to provide an overview and collection of my work that people might find interesting and helpful. My experiences in the marketing communications business, as an author, TV host, teacher and volunteer have brought me to a wonderful place in life. Definitely an eclectic mix. You can read about my business experiences the brought me to where I am now... in my recently published career  memoir, Fr0m Mad Man To Happy Farmer and in an article I wrote for Blog Critics, From The Boardroom To The Barnyard “A Short Story About A Long Career And Five Valuable Life Lessons Worth Sharing” . There's an "official" bio further down the page if you're interested. Equipped with the tools and techniques of Asset-Based Thinking, I am looking forward to putting the wisdom of these years to work thinking BIG, helping make BIG things happen and make a difference in the lives of future leaders. 

The Best is Next. Stay Tuned.

Some Of My Writings

Hank Wasiak Cool In Your Code Shoot
Mad Men Confidential Logo

Real Mad Men. Real Stories. An inside commentary on Mad Men sprinkled with a real time view of today’s Ad Biz. What was that life really like? How realistic, or perhaps not realistic enough, is the life of the Ad men portrayed on the show?  Thought provoking, educational, entertaining, and most of all, true. Sometimes fact is stranger than fiction.  

Celebrating Asset-Based Thinking® and to how to apply this simply profound way of thinking to your own life everyday. Read them on  my blog on

I am very fortunate to have been a featured guest writer for Mashable. Here's a link to my article, How Social Media has Radically Changed Advertising. A bold prediction back then. Yep, I was right about that one!  

Some Of My Work

 About My New Book
 Short Montage of Appearances

My Blog Website

"Wisdom and advice based on decades of experience and accumulated expertise shared through the lens of an asset-based thinker."

The Wisdom Guy Logo

Here's what is about. Using the power and potential of asset-based thinking to challenge conventional wisdom to live better, more fulfilling and professional lives. Lots of great practical advice across a number of topics exploring ways to inform, inspire and motivate our greatest "assets"...Youth. 

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